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AfterShip Cofounder and CPO Andrew Chan is an advocate of post-purchase engagement to boost customer retention. He advises that ensuring a convenient experience after purchase from shipping, tracking, returns, and reviews helps retailers sell more to happy, repeat consumers. We spoke with Chan to hear more about his strategies for supercharging customer retention. ....
Research from technology and business solutions firm NTT finds that business leaders are significantly more satisfied with how they have adjusted to new working norms than their employees. The study points to the need for clearer organizational insight into how employees have reevaluated what they need from their workplace. ....
Are you looking for a way to reinvent the traditional vendor marketplace? Consider adding composable commerce to your bag of tricks. This marketing approach enables businesses to bring to their brands a distinct method to continuously optimize their customers experiences. ....
A pair of recent studies highlight changing shopper attitudes as the pandemic continues its stranglehold on the supply chain for most industries. Two clear-cut consumer trends have surfaced: online shoppers want more self-service options and an overall more-efficient shopping experience. ....