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Two-thirds of Peacock's 22 million subscribers have watched a recent Universal theatrical film, the NBCUniversal streaming service
At the 2023 IAB NewFronts event Tuesday, NBCUniversal revealed new ad formats including Must ShopTV-- AI-powered, shoppable ads.
The streamer aims to take traditional advertising to the next level at NewFronts.
The company says May’s annual event, which usually features the exec, is ‘all systems go.’
WideOrbit Launches WO Fusion