Jiffy Trip Freshens Up Its Foodservice Program With Fresh Ideas
Managing Editor ALEXANDRIA, Va. — No two convenience store dayparts are alike. As traditional daypart hours and product bestsellers constantly evolve alongside the needs of consumers, retailers should be prepared to introduce fresh ideas into their foodservice programs and target customers outside the customary dayparts. During the "Understanding Dayparts & Optimizing Each Hour of the Day" education session held as part of the NACS Crack the Code Experience, Jiffy Trip Chief Operating Officer Alex Williams discussed how the Cherokee, Okla.-based chain of 28 c-stores across...