Barebells' taps into healthy indulgence with its latest soft protein snack bar flavor
With its recent launch in the US, Barebells’ expands its Soft Bar protein bar portfolio with its latest flavor, Soft Bar Banana Caramel, blending banana, caramel and chocolate with no added sugar and 16g of protein per serving to “taste [more] like a candy bar than a protein bar,” expressed Caitlyn Johnson, Barebells’ marketing activation manager.