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Almost half (44%) of those planning to go dry this month are more likely to go to the pub if booze-free options are available, according to research
It's been another $100 million-plus week for Australian startup funding, led by a huge funding deal for Secure Code Warrior.
Lyre's raises $34.5 million as interest in non-alcoholic spirits, beer and wine continues to grow throughout the world.
Business Scoop provides news and views on Business and Markets from New Zealand
In a creative first for the brand, leading and award-winning non-alcoholic drinks company, Lyre’s, is bringing its products to life through augmented reality, driving inspiration and education in the non-alcoholic category via Unbound and Kinetic Agency.