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'We looked to digital': How a regional grocery chain is using Facebook live shopping to get in front of more online shoppers

Published: January 5, 2022

Texas-based grocery chain H-E-B is leveraging Facebook live shopping to get a bigger share of audience as online shopping picks up.

Source: digiday.com

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United StatesCampbell EwaldNick MeyerGiovanna DimperioPer Kantar