Come together - The Entrepreneurs 4 - Magazine
Tali Kimelman For decades the fishing village of José Ignacio, just over 30km east of Uruguay’s popular seaside resort of Punta del Este, was a well-kept secret. It was prized for its comparable simplicity: low-rise architecture, unspoiled beaches and a quirky artistic community. That discretion and charm, however, lured blow-ins from abroad seeking a haven away from city life in Montréal or Miami, along with seasonal South American sun-seekers and socialites. In recent years the village transformed to accommodate new guests, smart hotels replaced fisherman’s cottages, queues grew outsi...