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Survey Finds 57% of U.S. Physicians Have Changed Their Perception of a Medication as a Result of Inf

Joint Sermo and LiveWorld Survey of 50+ Pharma Marketers and 200+ Physicians Finds that Social Media Plays a Major Role in Influencing Perceptions of Medications, Prescribing Habits, Ongoing Medical Education and Professional NetworkingNEW YORK (BUSINESS WIRE) A new joint survey from Sermo and LiveWorld found that. ....

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Transformation for Pharma Marketers: The Power of CTV & Digital Video

As consumer habits continue to evolve, it is vital for pharma brands to take advantage of digital video and CTV environments to reach. ....

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