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Asia remains one of the most diverse, nuanced and vibrant global regions, brimming with the potential for business success. So, why are so many brands still struggling to treat localisation as more than a quick lift-and-shift strategy job? Robert Heldt explores.
Little Black Book, Signal Theory brings home 'Best of Show' for John Deere 'A Different Kind of Crown'
Independent agency network AMIN Worldwide has appointed DPR&Co co-founder and agency principal Phil Huzzard as its global president overseeing a membership base of 59 agency brands with more than 5,000 employees. The appointment is for a 2-year period. Current chairman of the AMIN Americas
Independent agency network AMIN Worldwide has appointed DPR&Co co-founder and agency principal Phil Huzzard as its global president overseeing a membership base of 59 agency brands with more than 5,000 employees. The appointment is for a 2-year period. Current chairman of the AMIN Americas
DPR&Co has revealed the visual identity and inaugural creative expressions for Australia’s newest storage offering: Roomia Self Storage. Working closely with its client Storage Investments Australia (SIA) DPR&Co identified a gap in the market for a storage brand that focused on deliver