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With the synergy of Masan’s consumer-retail ecosystem, Phuc Long has quickly scaled up its operation in terms of revenue, stores, and enterprise valuation. ....
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Consortium led by Alibaba completes the injection of $400 million into Masan 13:53 | 14/06/2021 Masan Group Corporation (HSX: MSN) today announced the completion of a private issuance of 5.5 per cent stake in The CrownX Corporation to a consortium led by Alibaba Group and Baring Private Equity Asia for a total cash consideration of $400 million. Alibaba completes the injection of $400 million into Masan The CrownX is Masanâs integrated consumer retail arm that consolidates its interests in Masan Consumer Holdings and VinCommerce. The transaction implies a pre-money valuation of $6.9 billion for 100 per cent of its equity, an equivalent of $93.5 per share. Masan now owns 80.2 per cent of the company. The signing of this transaction was first announced on May 18, 2021. ....
Masan partners Phuc Long to develop Phuc Long Kiosks at VinMart+ stores nationwide 14:45 | 24/05/2021 Masan Group and Phuc Long will open Phuc Long Kiosks at VinMart+ stores Phuc Long Heritage owns the Phuc Long brand, one of the leading tea and coffee brands in Vietnam. The purchase price of the transaction is $15 million. As a part of the transaction, VinCommerce entered into a strategic cooperation agreement with Phuc Long to jointly develop Phuc Long Kiosks through a network of more than 2,200 VinMart+ stores nationwide. These Phuc Long Kiosks at VinMart+ will not only brings fresh and delicious tea and coffee drinks to 100 million Vietnamese consumers but also play an important part in converting each of the VinMart+ stores into a destination that satisfies the daily essential needs of consumers of all ages. ....