Viator's Bookings Growth Could Shake Up TripAdvisor's 2-Brand Experiences Strategy
While Tripadvisor at one point downplayed Viator as an acquired brand, TripAdvisor could be changing its current two-brand experiences strategy.
Source: skift.com
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While Tripadvisor at one point downplayed Viator as an acquired brand, TripAdvisor could be changing its current two-brand experiences strategy.