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We Analyzed 4 Years Of Data To Predict 2024's Most Important Advertising Trends

What will be the top advertising trends of 2024? With this data-led approach, find out what creative trends will take the marketing and advertising industry by storm next year. ....

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The Drum | 'CMOs Have 5 Years To Adapt': How Brands Are Navigating AI In A Changing Content Landscape

Marketers have the potential to lead the way in AI, but the countdown is on for them to embrace the new tech, say brand leaders from Microsoft, EY, Shell Mobility and BENlabs. ....

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