Detailed text transcripts for TV channel - MSNBC - 20120513:11:44:00
Why did you come to my company today? why didn't you come yesterday, three weeks ago, three months ago. >> i broke all my china and i have a party tomorrow. price doesn't matter. you're solving a problem. >> that moves into your next point of becoming the expert. suddenly when you're the expert they're asking you questions and you're giving the answers that sell your product. >> you want to become a celebrity about your product. if you're selling cups, phones, whatever. you want to become the authority, the expert, the go-to guy. when i think coffee cups, i think i have to do it. like one of m...