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It is that time of year when we are reminded of that famous Bart Simpson meme – “There is no such month as ROCKTOBER.” Write that on the blackboard 50 times, please. There is, or was, a NIELSEN survey with the OCTOBER label plastered on the calendar. As is usually the case the month and the survey did not match up. This one began on SEPTEMBER 15th and reached its denouement on OCTOBER 12th. It featured (in order) a change of seasons, ROSH HASHANAH, YOM KIPPUR, and a ...

We have reached a milestone. As The Ratings Experts from RESEARCH DIRECTOR, INC. – in close cooperation with the math mavens from XTRENDS – prepare to deliver yet another scintillating foray into the ratings universe, the SEPTEMBER survey marks the tenth anniversary of this here missive. That’s a decade worth of smarm, snark, and sarcasm. So, as an added feature to this month’s column, we will fondly look back at what was happening then in the markets we examine. This ...

Feintuch Communications signs on as public relations agency of record for residential real estate brokerage and proptech firm MV Realty.

The month of MARCH conjures up so many passages. It’s the month of madness, it comes in like a lion yet somehow morphs into a lamb, and it features the return of everyone’s favorite talking point – daylight saving time! However, The Ratings Experts from RESEARCH DIRECTOR, INC. – in close cahoots with the math mavens from XTRENDS – have a much narrower focus. We were pleasantly surprised to see that all 28 days of the survey fell within the boundaries of its ...

The 28-day survey period colloquially known as FEBRUARY began innocently enough on the 3rd of the month and concluded with a flourish on MARCH 2nd. We had the big game we cannot call by its name, the further loosening of COVID-19 restrictions, pain at the pump, and the beginning of a horrific and brutal war in UKRAINE. There was a lot to unpack here. However, the job assigned to The Ratings Experts from RESEARCH DIRECTOR, INC. – along with the number-crunching gurus from XTRENDS – ...