McDonald's campaign by DDB wins Nine's State of Originality
July 23, 2021 8:42 DDB’s ‘End Of Night’ campaign for McDonald’s has taken out Nine’s inaugural State of Originality competition, winning the prize of $1 million in advertising inventory across Nine’s assets. The campaign ran in two versions across New South Wales and Queensland during State of Origin 2021, with OMD looking after media for the campaign. Nine’s all-star judging panel, alongside the Australian public, voted to name the McDonald’s campaign the winner. Nine director of Powered, Liana Dubois, said: “My sincere congratulations go to McDonald’s and their agencies...
Source: mumbrella.com.au