"Exploring factors to interpretation of targeted nutrition messages for" by Yasmine Probst, Maddison Luscombe et al.
Objectives: Current dietary recommendations for MS suggest following national dietary guidelines developed for the general population. The aim of this study was to explore the interpretation of MS-targeted nutrition messages. Methods: Using the Elaboration Likelihood Model of persuasion, three nutrition messages were developed targeting the strongest evidence for MS: vitamin D, dietary fat, and dietary diversity. Semi-structured interviews including the cognitive ‘thinking-aloud’ technique were used to test the messages with adults living with MS. Data were transcribed and coded thematical...