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The U.S. Army Reserve has unveiled a fresh logo and a new slogan, nearly two months after the Army revived its 1980s-era “Be All You Can Be” pitch in hopes of solving recruiting woes.
In 2022, the Army fell 15,000 recruits short, which had recruiters reevaluating their strategies.
The Navy will likely miss its recruiting goals by 6,000 sailors for the current fiscal year, the vice chief of naval operations testified Wednesday. The sea service is aiming to recruit 37,700 active-duty enlisted sailors for Fiscal Year 2023, a goal that VCNO Adm. Lisa Franchetti told the House Armed Services Committee the sea service […]
Leaders blame various factors for the recruiting crisis. But some recruiters on the front lines say one big cause is missing from the conversation.
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Leaders blame various factors for the recruiting crisis. But some recruiters on the front lines say one big cause is missing from the conversation.