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Finnwatch: Products' eco labels feature unverifiable claims

Finnwatch: Products' eco labels feature unverifiable claims
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Valio seeks partners for Oddlygood plant-based business


Valio is seeking one or more partners
Finnish food group Valio plans to spin-off its plant-based Oddlygood operations into a new venture and is seeking a network of partners to drive growth in the business.
The Oddlygood business encompasses oat drinks, dairy-free cheese and yogurts, and protein snacks such as drinks, puddings and quark snacks. Valio said those products will be housed under Oddlygood Global Ltd.
Potential partners could be distributors in markets where Valio doesn t have its own network , the dairy farmers-owned company said in a statement, adding: Oddlygood Global is seeking one or more partners who can bring distribution and sales networks, as well as resources to accelerate international growth in various markets . ....

Niko Vuorenmaa , Reetta Tikanm , Valio Oddlygood , Petteri Leskinen , Tuomas Salusj , Oddlygood Global Ltd , Oddlygood Global , Valio Food ,

Valio to spin-off Valio Oddlygood to accelerate international growth


Valio to spin-off Valio Oddlygood to accelerate international growth
Finnish dairy cooperative Valio is spinning off the business operations of its plant-based Valio Oddlygood products to Oddlygood Global Ltd.
The company aims to accelerate international growth by creating a network of partners. The company said partners could be, for example, distributors in markets where Valio doesn’t have its own network. This would give Valio Oddlygood products a faster track to various target markets. The spin-off also enables the core team to have the best possible focus on business development.
“People are increasingly interested in plant-based products, and changing global consumer trends are behind this. We see a lot of opportunities for Valio in the strongly growing market for plant-based products in Finland and abroad,”​ said Tuomas Salusjärvi, ‎Valio’s executive vice president, growth businesses and R&D.   ....

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