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All marketers want to create a brand that gets talked about. But the ultimate goal for any ambitious marketer is to create a brand that becomes a key part of their customers’ lives, intertwining with their daily interactions and conversations.
How AI is transforming the NHS Whether being used to discover links between genetic codes, power surgical robots or maximise hospital efficiency, artificial intelligence (AI) is transforming the healthcare industry. By Tom Austin-Morgan. According to the ONS, approximately 22% of all UK deaths in 2018 were considered avoidable. Of these, 64% could be attributed to causes considered preventable and 36% to treatable conditions. Improving the diagnostic process is therefore one of the most important areas where AI is being implemented. For example, incomplete medical hist...