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CEO Oliver Zipse claims BMW has the world's largest fleet of OTA-compatible cars, with over 7.5M vehicles produced.

BMW has announced a new AI-driven offering in customer service called BMW Proactive Care, and it comes with a range of tools that are designed to let the

More dynamic than ever, featuring a wealth of digital innovations and all-electric drive for the first time, the eighth generation of the BMW 5 Series Saloon continues to stand for advanced technology combined with sporty, elegant design and hallmark driving pleasure.

The BMW Group is partnering with the gaming platform AirConsole to bring a unique kind of in-car gaming to the road for the first time in the new BMW 5 Series. It allows the driver and passengers to play so-called casual games while the vehicle is stationary as a way of passing time while waiting for the vehicle to charge, for example. In addition to the new BMW 5 Series, the AirConsole app will be successively offered in other BMW vehicles*. Exclusively for the launch of the new BMW 5 Ser...

Munich. The BMW Group is partnering with the gaming platform AirConsole to bring a unique kind of in-car gaming to the road for the first time in the new BMW 5 Series. It allows the driver and... | May 26, 2023