BARC reforms: NBDA says it stands vindicated
NBDA also appreciates the reforms that are being undertaken to make the processes, protocols and oversight mechanism at BARC India more robust.
Source: adgully.com
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Broadcasters cheer, as TRPs for news channels resume after regulatory reboot
After a year-long wait, the ministry of information and broadcasting (I&B) on Wednesday finally gave its go-ahead to Broadcast Audience Research Council (Barc) India to immediately resume ratings for TV news channels, giving broadcasters a reason to cheer in the new year.
Source: indiantelevision.com
I&B Ministry resumes ratings for news channels
The Ministry of Information and Broadcasting on Wednesday resumed ratings for news channels.The Ministry asked the Broadcasting Audience Research Council (BARC) to release news ratings with immediate effect along with last three months' data in ...
Source: prokerala.com
MIB asks BARC to release news ratings with immediate effect
The Ministry of Information & Broadcasting has asked the Broadcast Audience Research Council (BARC) to release the news ratings with immediate effect.
Source: adgully.com
I&B ministry forms Joint Working Group for audience measurement sampling
Mumbai: The ministry of information and broadcasting (MIB) has formed a Joint Working Group to formulate a mandate for exploring data capturing capabilities in Set Top Boxes (STBs) for audience measurement sampling. With Prasar Bharti CEO Shashi Shekhar Vempati as the chairman and DTH association president Harit Nagpal as a member, the joint working group will have one
Source: indiantelevision.com