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Click the thumbs up > An increasing number of businesses and company car drivers are bypassing plug-in hybrid vehicles and instead opting to make a straight switch from diesel to full battery electric cars. That’s the view of BMW general manager corporate sales Rob East (pictured above), and it’s supported by the official registrations figures which saw battery electric vehicles (BEV) pull away from plug-in hybrids (PHEV) last year. BEVs grew by 186% to more than 108,000, with PHEVs finishing on just under 67,000. A year earlier, they were almost neck-and-neck (BEV: almost 38,000; P...

Click the thumbs up > Inside Edge, a company car driver loyalty scheme, has been by launched by BMW to give business drivers more of a retail experience. Feedback from fleet managers and drivers will be crucial to the future of the scheme, with the pilot expected to finish early next year, before the full programme is rolled out in 2021. BMW believes that company car drivers who order through their fleet manager or leasing company have limited opportunity for brand engagement, something it says will change for drivers who sign up to Inside Edge. BMW’s head of corporate sales, Rob East, exp...