Floating billboard cruises Atlantic Ocean in Daytona Beach, Florida
"Anything less than 3 feet is nice for us," Guarriello said. The boat contains nearly 2.5 million LEDs, or light-emitting diodes. There are only three colors of lights, more than 819,200 each in red, blue and green. Combining these three basic colors in different proportions can produce an enormous range of colors. The pair of 40-foot screens are powered by a diesel generator and Guarriello composes a playlist with the day’s ads and messages, which he can change while on the go. Interspersed between ads for Cracked Egg Diner, Coors, Salt Life and a realtor were PSAs to wear sunscreen and ...
Source: news-journalonline.com