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Travel Decentralization: NFTs, Blockchain, and the Future of our Industry

In a 'travelverse' of cutting-edge technology, how does the industry envision the balance between technological advancements and the preservation of authentic travel experiences and cultural interactions? How can decentralization reshape the landscape of loyalty programs? What is room tokenization? Can smart contracts be the key enabler of secure transactions in the travel ecosystem? As blockchain technology becomes more integrated into the travel industry, what challenges should we foresee regarding adoption, regulation, and ensuring a seamless user experience for travelers? Are there any potential downsides or risks associated with adopting decentralized technologies in the travel industry, and how can these challenges be mitigated? As travelers become more tech-savvy and accustomed to digital experiences, how can the travel industry ensure that the human element and personal connections aren't lost in the midst of decentralization and technological innovation?

Simone-puorto , Edoardo-maria-bisignani , Roberto-garavaglia , Founder-of-trips-community , Buk-technology , Trips-community , Operating-officer , Non-fungible-tokens ,

What is Web3 Marketing, and How can the industry benefit from it?

Amidst swift technological progress, marketing is undergoing a significant shift from Web2 to the dynamic realm of Web3. However, most people in the industry still do not have a clear understanding of what Web3 Marketing is. How would you define the fundamental differences between Web2 and 3 marketing? What successful marketing campaigns have effectively utilized Web3 concepts such as NFTs, blockchain loyalty programs, or decentralized content distribution? As Web3 Marketing emphasizes more personalized and interactive experiences, how can companies balance innovative approaches and maintain brand consistency? And, more important, how can traditional industries like hospitality, which often rely on personal experiences, leverage Web3 Marketing to enhance customer engagement and loyalty?

Beeple-everydays , Adam-mogelonsky , Francesco-brasca , Luca-lupattelli , Roberto-garavaglia , Simone-puorto , Edoardo-maria-bisignani , Partner-at-hotel-mogel-consulting-ltd , Bulgari , Starbucks , Hotel-mogel-consulting , Operating-officer

Forget About hospitality. This is hospit(AI)lity!

Booking, Expedia, OpenTable, Kayak, MyRealTrip, KAYAK, Duve, Plan.AI, Roam Around, Vacay, Magpie, MyTrip.AI, Navan, Trip.com, Wingie Enuygun Group, GuideGeek are just some of the travel companies already using generative AI with success. How are GenAI advancements shaping personalized trip planning, virtual travel guides, interactive storytelling, and seamless multilingual communication for travelers? Are we stepping into a "new normal" where artificial intelligence meets travel, and where the boundaries of exploration are pushed beyond imagination? What are the best use cases of Generative AI in our industry?

India , Marco-antonio-lueg , Roberto-garavaglia , Simone-puorto , Divya-bhargava , Wingie-enuygun-group , Expedia , Technology-at-amway-india-enterprises-private , Roam-around , Trip-planning , Travel-guides , Digital-twins

The Hospitality Industry in the Era of Web3: A Transition Towards Digital Transformation

The emergence of Web3 technologies has ushered in a transformative wave across various industries, with luxury brands taking the lead in adopting these innovations. According to a recent study conducted by CoinGecko, 37% of apparel and luxury goods brands have already initiated strategies in the Web3 realm. As decentralized platforms, blockchain technology, and non-fungible tokens gain prominence, a pertinent question arises: Are we on the brink of witnessing a profound shift in established branding norms?

Salman-halawi , Roberto-garavaglia , Marco-antonio-lueg , Adam-mogelonsky , Dave-dickson , Francesco-brasca , Michael-cohen , Julius-yls , Digital-twins , Rate-leakage , Loyalty-programs

Web3: is Hospitality Lagging Behind other industries?

Among the pioneers of Web3 adoption, luxury brands have taken the lead. A recent study by CoinGecko reveals that an impressive 37% of apparel and luxury goods brands have already initiated Web3 strategies. As decentralized platforms, blockchain technology, and NFTs come to the forefront, a pertinent question arises: Are we on the brink of a seismic transformation in established branding paradigms? How can industries, particularly the traditional industries of travel and hospitality, harness this shift to their benefit? What inspiring success stories of Web3 are shaping the current landscape?

William-gibson , Marco-antonio-lueg , Roberto-garavaglia , Julius-yls , Adam-mogelonsky , Dave-dickson , Marriott-bonvoy , Salman-halawi , Francesco-brasca , Simone-puorto , Michael-cohen , Travelzoo-meta

Reality Capture in the Hospitality Industry. What you need to know?

Reality capture, which involves the creation of detailed 3D models of physical objects or environments, has become increasingly significant in various industries, including ours.

Simone-puorto , Paul-burrows , Luca-lupattelli , Francesco-brasca , Roberto-garavaglia , Hexagon-geosystem-reality-capture-division , Accor-hotels , Reality-capture , Regional-procurement , Hexagon-geosystem , Project-manager , Travel-destination

Will AI Build the Metaverse?

Generative AI is not only capable of creating text, images, videos, and audio, but it can play a crucial role in building the Metaverse by contributing in several ways:

Lisam-lum , Adam-mogelonsky , Michael-cohen , Salman-halawi , Eli-strzelecka , Francesco-brasca , Sergio-schemeil , Roberto-garavaglia , Luca-lupattelli , Vincent-somsen , Edoardo-maria-bisignani , Julius-yls

ChatGPT: how to get the most out of your prompt?

With the emergence of AI-powered chatbots such as ChatGPT, hotels and travel companies can offer personalized and efficient customer service. Furthermore, generative AI provides new avenues for creating unique experiences and engaging with guests, while presenting an entirely new dimension for immersive travel experiences. What are the challenges and benefits of integrating AI in the hospitality and travel industry, and how can companies leverage these technologies to enhance customer satisfaction and drive revenue growth?

Sergio-schemeil , Hasan-algarhy , Matej-curda , Alex-ratto , Vincent-somsen , Adam-mogelonsky , Michael-cohen , Edoardo-maria-bisignani , Luca-lupattelli , Francesco-brasca , Garry-kasparov , Roberto-garavaglia

Getting Started in the Metaverse: A Guide for Hoteliers to Navigate the Embodied Internet

The idea of a metaverse is quickly becoming a reality, driven by advancements in virtual and augmented reality technology, blockchain, and Web3. However, the metaverse can be a daunting and perplexing place for those unfamiliar with its workings. At Hospitality Net, we aim to clarify the process of getting started in the metaverse by addressing crucial questions, such as the initial steps to take, essential information to be aware of, necessary team members, the role of met-agencies, and whether it is accessible to everyone. So, how would you give entrepreneurs a straightforward answer to navigating this new frontier and kickstarting its business potential?

Hasan-algarhy , Matej-curda , Vincent-somsen , Roberto-garavaglia , Francesco-brasca , Adam-mogelonsky , Eli-strzelecka , Luca-lupattelli , Lisam-lum , Clark-kent , Partner-at-hotel-mogel-consulting-ltd , Do-your-own-research

How to Leverage Blockchain Technology in the Travel and Hospitality Industries?

Blockchain technology is directly connected to the concept of a utopian metaverse, as the ideal vision of embodied internet can only be achieved through decentralization. This is where blockchain technology comes in, providing a secure, transparent, and decentralized way of recording data, making it an attractive solution for various industries, including ours.

Antonio-picozzi , Vincent-somsen , Adam-mogelonsky , Edoardo-maria-bisignani , Roberto-garavaglia , Alex-ratto , Eli-strzelecka , Salman-halawi , Michael-cohen , Ebay , Buk-technology , End-hotel