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KIIS-FM/L.A. PD Beata Murphy Leads All Access Audio Summit 2022 Programmers' Roundtable ... - Vimarsana News

KIIS-FM/L.A. PD Beata Murphy Leads All Access Audio Summit 2022 Programmers' Roundtable ...

The All ACCESS AUDIO SUMMIT 2022 is not about what’s worked in the past … it’s about what will work in the future – and how we get there. What worked 50 years ago in radio is pretty much what we are still doing today … only having a lot less success doing a lot more with a lot less:•Less new music, •Less live & local talent, •Less marketing money, •Less Nielsen-recorded listener levelsOh … and more commercials than ...