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Burger King reported disappointing sales in the second quarter, with chief executive Jose Cil laying the blame on marketing efforts that have failed to deliver returns.
The methodology and findings of recently-released research from Peter Field and the Institute of Practitioners in Advertising (IPA) exploring the effectiveness of brand purpose marketing campaigns have been criticized by several prominent marketing industry strategists – underlining the intense debate still occurring around this hot topic.
The methodology and findings of recently-released research from Peter Field and the Institute of Practitioners in Advertising (IPA) exploring the effectiveness of brand purpose marketing campaigns have been criticized by several prominent marketing industry strategists – underlining the intense debate still occurring around this hot topic.
Sam Scott as Director in a production which promises to move, charm and delight audiences. “Distinctly unique to New Zealand and refreshingly funny” - NZ Herald The Rose sisters journey home for a weekend of birthday celebrations beside their awa. Ny, Rua and Rika find themselves caught in a whirlwind of realisations, as incomplete truths become whole, and the ties that bind their whānau together are tested. A weekend of pitching tents riverside, sharing snacks, hilarious dancing and reminiscing becomes embroiled with lies, loss, and old and new love as the sisters face the inescapable t...
“Back from the dead” By summer 2017 Yarmouth was flooded with crack and heroin, brought in from London and dealt via the Deano county line. A “county line”, is the police term for a phone number known to addicts, which is run by a criminal gang who source drugs in a major city and import them into regional towns and cities. The dealers send bulk texts to their contacts over the phone line, and recruit vulnerable addicts and children to work as street level dealers and runners. Into the gap in the market stepped Shaun Ellis, who ran the Chase line. His gang’s exploitation of teenager...