Toy companies are targeting more adults with fun products versus kids
Many toy companies have altered their marketing approach to target an audience of elderly individuals for certain toys and games rather than children.
Source: foxbusiness.com
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How Toy Retailers Plan To Tap Into A Growing Senior Toy Market
Eldertainment - games and activities for the oldest players - is a growing trend in the toy industry, as America, and the world ages rapidly.
Source: forbes.com
The Latest Play In Toys - Targeting The Senior Market
Eldertainment - games and activities for the oldest players - is a growing trend in the toy industry, as America, and the world ages rapidly.
Source: forbes.com