Smartwool Pledges 100% Circularity by 2030
Getty Images Apr 19, 2021 DENVER --Smartwool, makers of Merino wool apparel for active living, today announced a strategic goal of making all products circular by 2030. The Smartwool Second Cut Project is designed to give products a “second cut” at life and will help create a more circular supply chain that extends the life of raw materials, presents a new sourcing stream, and reduces environmental impact. The project represents a significant pillar of the brand’s newly defined 10-year social impact goals and will be launching with an Earth Day timed sock take back e...
Source: waste360.com