Brands Set Sights on D2C Resale Opportunity
As consumers increasingly turn to secondhand shopping to save on retail spending, brands are launching direct resale platforms.
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As consumers increasingly turn to secondhand shopping to save on retail spending, brands are launching direct resale platforms.
Mobile eCommerce platform Wish has launched a trade-in program for old technology with European refurbished goods provider Remarketed.
In the face of escalating prices, consumers are turning to the secondhand market, as retailers form partnerships to capitalize on the trend.
Over 43% of consumers purchased a secondhand product in 2023. PYMNTS Intelligence data shows that high-income shoppers and younger consumers drive this trend.
Consumers found discounts of as much as 35% by shopping secondhand markets, which helps explain why 43% of consumers bought secondhand goods in 2023.