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Seibu Prince Is Creating a New Membership Program and Unifying Its Brand

Seibu Prince Is Creating a New Membership Program and Unifying Its Brand
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Seibu Prince Hotels strengthens global expansion strategy with rebrand, integrated loyalty program and new digital touchpoints

Amidst ambitious plans to solidify itself as an international hospitality powerhouse, Seibu Prince Hotels Worldwide today announces a brand refresh to strengthen its global operations and enrich the end-to-end guest journey. This evolution, comprising of a streamlined brand identity, a consolidated membership program and enhanced user experiences, will begin to roll out in April 2024. Demonstrating the company’s ongoing mission to popularize omotenashi, a Japanese style of hospitality based on anticipating needs and exceeding expectations, this brand transformation will make it more effortless and rewarding for guests to explore and engage with the brand’s collection of properties. ....

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Seibu Prince Hotels Worldwide forges a new global identity : Friday, 2nd February 2024 : 4Hoteliers

Seibu Prince Hotels Worldwide forges a new global identity : Friday, 2nd February 2024 : 4Hoteliers
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Seibu Prince Hotels Worldwide chooses Sabre's advanced hospitality technology to support significant global expansion

Sabre Corporation (NASDAQ: SABR), a leading software and technology provider that powers the global travel industry, today announced a new agreement with Seibu Prince Hotels Worldwide. The hotel chain will deploy the Sabre SynXis Central Reservation System (CRS) to reach the broadest points of distribution in the industry as they forge ahead with ambitions to double the size of their property portfolio. ....

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Seibu Prince Hotels selects Sabre's technology for global distribution - TravelBiz Monitor: India travel news, travel trends, tourism

Seibu Prince Hotels selects Sabre's technology for global distribution - TravelBiz Monitor: India travel news, travel trends, tourism
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