M&S partners with AgriSound in bid to boost pollinators and crop yields across farms
The in-field sensor trial aims to support farmers with pollinator management to maintain quality of produce and improve crop yields
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The in-field sensor trial aims to support farmers with pollinator management to maintain quality of produce and improve crop yields
Aldi, Asda attracted most new shoppers during most recent UK lockdownAldi and Asda have come up trumps in terms of attracting new shoppers to their stores during the most recent UK lockdown…
Meijer reveals some of the most surprising shopping trends US: BJ’s Wholesale Club CEO Lee Delaney dies at age 49 Lee Delaney, president and CEO of BJ’s Wholesale Club died unexpectedly at age 49. Westborough, Massachusetts-based BJ’s said that Delaney’s death was “due to presumed natural causes”. He had served as president and CEO since February 2, 2019, taking over from Christopher Baldwin, who became executive chairman. US: Produce sales increased 11%, reaching $69.6bln in 2020 Not everyone found comfort in junk food during the pandemic last year. Some shoppers maintained bette...
By Steve Farrell2021-04-09T11:51:00+01:00 The Fresh Market Update campaign promotes the quality of the retailer’s ‘Select Farms’ and its commitments to sustainability M&S is relaunching its ‘Fresh Market Update’ TV and online ad campaign, showcasing the retailer’s farming partners. Nineteen ads are to air over four months across ITV, Channel 4 and YouTube, each introduced by ITV weather presenter Lucy Verasamy. The Fresh Market Update campaign, which first ran last year, promotes the quality of the retailer’s ‘Select Farms’ and its commitments to sustainability, featuring ...
9th April 2021 Marks & Spencer is launching a major new TV, multimedia, and in-store campaign which will focus on the quality of its food and showcase the work of its ‘Select’ farmers around the UK. A total of 19 ads will run across the four-month ‘Fresh Market Update’ campaign. Each week M&S will introduce viewers to a different farmer that supplies food for its Select Farm brand, which is built around the promise to source goods from producers with the highest animal welfare, environmental and quality standards. Consumers will hear directly from the farmers about the lengths they go...