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It pains us to say it (again!), but when it comes to digital transformation, the hotel sector lags behind in a number of respects. Nonetheless, many hotel groups are now embracing the concept of digitalization and moving their IT stacks – including the all-important Property Management System (PMS) – to the cloud. ....
Rotana, one of the leading hotel management companies in the region with over 100 properties across the Middle East, Africa, Eastern Europe, and Türkiye, has selected dailypoint™ as a full-service solution partner for their customer relationship- and guest data management. All Rotana properties across all brands will use dailypoint´s Hospitality Technology solutions in the future. ....
In previous blogs and White Papers, we’ve quoted 2017 saying from The Economist that ‘The world’s most valuable resource is no longer oil, but data[1]’. ....
We are all individuals, and we want and expect to be treated as such by our service providers, including hotels. However, personalization & individualization are two of the biggest problems today’s hoteliers face. In our latest White Paper, Michael Toedt explores the flaws behind the outdated email marketing processes still used by most hotel companies and why target groups are outdated. It describes alternative solutions that can deliver a truly guest-centric tech environment offering a wealth of benefits to hoteliers and customers alike. ....
Technology, in particular, is developing at a breathtaking pace, and many wonder where it will all lead. For this reason, well-researched, critical articles are more important than ever to find one’s way through today’s technology jungle. ....