How AI Is Increasing the Personalization of Marketing Strategies
When leveraged in an assistive capacity, AI applications for marketing can ensure that your communications feel authentic.
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When leveraged in an assistive capacity, AI applications for marketing can ensure that your communications feel authentic.
It is far harder to satisfy customers today and even harder to excite them.
Companies are liberated by AI to tailor marketing at the speed of change, but to benefit they have to retire segmentation constructs that are rigid and oversimplified.
Twilio’s CustomerAI Set to Dramatically Increase Operational Efficiency for Flex Customers
Twilio’s State of Personalization Report found that 92% of companies are already using AI to power personalization to some degree.