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ShowHeroes Group continues its global expansion launching in the US and acquiring smartclip LATAM - Vimarsana News

ShowHeroes Group continues its global expansion launching in the US and acquiring smartclip LATAM

/PRNewswire/ -- ShowHeroes Group, a leading global, independent provider of digital video solutions for advertisers and publishers, continues its rapid global...

Adverty AB: Adverty Partners With Smart to Further Facilitate Access to Its Seamless in-Game Inventory - Vimarsana News

Adverty AB: Adverty Partners With Smart to Further Facilitate Access to Its Seamless in-Game Inventory

STOCKHOLM, SE / ACCESSWIRE / November 25, 2021 / Adverty AB (STO:ADVT)Adverty today announces a partnership with Smart as it seeks to widen access to its market-leading programmatic in-game inventory for

Smart AdServer achieves top ranking in "Most Secure Ad Platforms" of 2020 According to Recent Analysis by Confiant - Vimarsana News

Smart AdServer achieves top ranking in "Most Secure Ad Platforms" of 2020 According to Recent Analysis by Confiant

Smart AdServer achieves top ranking in "Most Secure Ad Platforms" of 2020 According to Recent Analysis by Confiant Global Independent Adtech Platform Credits Advanced Ad Security Technology and Strict New Client Standards News provided by Share this article Share this article NEW YORK, April 1, 2021 /PRNewswire/ -- According to advertising security leader, Confiant, Smart AdServer was shown to have the lowest security violations rate amongst sell side platforms in 2020. Building upon its 2020 Demand Quality Report data, which includes more than 100 platforms across 650 million impressions mon...

What's driving ad tech's latest consolidation wave - Vimarsana News

What's driving ad tech's latest consolidation wave

February 23, 2021 The latest wave of consolidation is in full swing and it’s scrappier than ever.  Magnite and Spotx. Verve and Nexstar’s digital platform for video ads. Smart Adserver and Capital Croissance. Liveramp and Datafleets. District M and Sharethrough. Kubient. Pubmatic. And now Viant. Those are just some of the more notable mergers, acquisitions and IPOs that have occurred in recent months. In fact, the pace of deals has accelerated to a point that’s left some onlookers puzzled — and for good reason.  Investors, whether they’re private or public, seem fine with big, ...