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New findings from Edison Research and NPR show voice tech is everywhere, its use is increasing, and advertising messages on smart speakers work.

The latest audio study by NPR and EDISON RESEARCH has revealed that smart speaker ownership has reached 35% of Americans. The 2022 study among adults 18+ compares the most recent survey results with the 2017 SMART AUDIO REPORT, and also revisits families who were interviewed in 2017, creating a comprehensive picture of the changes over the last five years.The results were presented in a webinar hosted by NATIONAL PUBLIC MEDIA (NPM) VP/Sponsorship Marketing LAMAR JOHNSON and Edison Research VP ...

TALKERS 2022 on the Verge of Sellout! The 25th annual installment of the talk media industry’s longest-running, largest and most important convention, TALKERS 2022, is set for Friday, June 10, 2022 on the campus of Hofstra University in Hempstead, New York in association with the prestigious uni ...

Report: Smart speaker, voice assistant proliferation and use revealed New data from the Smart Audio Report highlights top use cases for smart speakers, how many Aussies are onboard and what is going on with voice assistants Music from online services and radio is the top use case for the one in four Australians who own a smart speaker, new report claims. The fresh findings from the Smart Audio Report, compiled by Edison Research and Commercial Radio Australia (CRA), was aimed at understanding use cases for smart speakers across the growing numbers of consumers who own them. Overall, 26 per...

Share this article Share this article ResearchAndMarkets.com's offering. The next-generation search engine market is forecast to register a CAGR of 25.5% during the forecast period (2021-2026). Over the last few years, the number of voice searches witnessed an exponential growth rate. Also, it is becoming less of a novelty and more like a new standard. Therefore, the next-generation search engines are more oriented toward voice-based search engines. Next-generation search engines are also increasing because of deep neural networks, machine learning, and other advancements in AI technologies....