Peloton x TikTok Fitness: Details on New Workout Partnership – WWD
Peloton and TikTok announced a new deal that will bring the fitness company's workout classes to 1 billion active users on the app.
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Peloton and TikTok announced a new deal that will bring the fitness company's workout classes to 1 billion active users on the app.
Peloton said on Thursday it has signed a partnership with TikTok to develop specialized workout content for exercise equipment users.
Peloton said on Thursday it has signed a partnership with TikTok to develop specialized workout content for exercise equipment users.
This will result in a new fitness hub on TikTok – #TikTokFitness – on which Peloton will have a dedicated, co-branded hub that houses custom Peloton content
The #TikTokFitness Peloton hub will host workout classes, tips and instructors to expand Peloton’s social media presence.