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UM Australia Names Anathea Ruys CEO


UM Australia has named Anathea Ruys as it’s new CEO. She has a 25-year international career in the media business and is currently executive vice president and managing director of Carat West Coast and Mid-West USA, as well as the lead of Dentsu’s West Coast office.
“Leading UM Australia to its next chapter requires an executive with rare credentials,” said Mark Coad, CEO of Mediabrands Australia. “Anathea was a stand-out media leader before leaving Australia to pursue her international career. Since then she has become a world-class talent in building collaborative, performance work cultures as well as business and team partnerships. She is the ideal CEO for UM’s future and will be a major contributor to the progress of the Mediabrands Australia group.” ....

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