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Spotify's Ad-Supported Revenue At "All-Time High"

Spotify's Ad-Supported Revenue At "All-Time High"
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Spotify strikes a new $250 million contract with Joe Rogan

Rogan's podcast has remained exclusive to the app since 2020, with a 80% hike in the revenue.

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Spotify signs new deal with popular US podcaster Joe Rogan

Joe Rogan has interviewed well-known politicians, businessmen and celebrities

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Spotify signs new deal with popular US podcaster Joe Rogan

Spotify signs new deal with popular US podcaster Joe Rogan
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Popular podcaster Joe Rogan signs new non-exclusive deal with Spotify

The deal with Rogan, which is estimated to be worth as much as $250-million, involves an upfront minimum guarantee, plus a revenue sharing agreement based on ad sales, the Wall Street Journal reported

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Spotify signs new deal with popular US podcaster Joe Rogan

Spotify Technology SA
announced a new multi-year deal with comedian and podcaster Joe
Rogan on Friday, in a bid to tap into the popularity of his show
to drive its advertising revenue.
...

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Spotify signs new deal with popular US podcaster Joe Rogan

"The Joe Rogan Experience" podcast, which debuted in 2009, has been an exclusive offering on the music streaming platform since 2020, with the company touting it as the most-listened-to podcast globally. Spotify also said it will soon make Joe Rogan's show available on other platforms such as Apple, Amazon and YouTube. Joe Rogan has interviewed well-known politicians, businessmen and celebrities including film director Quentin Tarantino, singer Miley Cyrus and Tesla CEO Elon Musk on his podcast.

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Spotify signs new deal with popular US podcaster Joe Rogan

Spotify signs new deal with popular US podcaster Joe Rogan
streetinsider.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from streetinsider.com Daily Mail and Mail on Sunday newspapers.

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Spotify signs new deal with Joe Rogan reportedly worth up to $250m

Rogan’s podcast has been exclusive to the app since 2020, with the firm saying its revenue grew by 80% last year compared with 2021

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Success by every measure: how can podcasts drive brand outcomes?

In a session led by Spotify, panellists from Channel 4, Monzo, MandM Direct and Haleon share their podcast advertising approach, from how they choose the right ad format to the tools they use to measure overall campaign success.

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