Snapchat Adding New Creator Monetization Programs, Including Spotlight Challenges
Snap is rolling out new ways for Snapchat creators to make money on the app — part...
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Snap is rolling out new ways for Snapchat creators to make money on the app — part...
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Snapchat has unveiled today new financial incentives for creators on its Spotlight platform, on top of the millions of dollars it hands out each month to creators of TikTok-like short-form video. Coming soon, Spotlight Challenges will offer Snapchatters cash prizes for top-performing Spotlight content that harnesses specific Lenses, Sounds, or trending topics. Spotlight Challenges will feature different prompts -- or 'categories', in Snapchat's parlance. This includes 'best trick shot' or 'impressions challenge' (which are examples of topic-related Challenge...
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