MBUSA Forges Partnership With ESPN For "Sprinter Labs" Series
MBUSA is on a journey into the world of digital entertainment and brand collaboration with its groundbreaking docu-series, "Sprinter Labs."
Source: benzinsider.com
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Mercedes-Benz, ESPN Build Custom Sprinter For Tailgating And Podcasting
Mercedes-Benz partners with ESPN to create a podcast studio on wheels for what the companies call Sprinter Labs, along with an accompanying video docuseries.
Source: motor1.com