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#Star50: Star Media Group's 50 years of raising funds for disaster victims and those in need


The aftermath of the massive floods in 2014 in Kampung Kuala Nal, Kuala Krai, Kelantan. Photos: Filepic
Disasters, be they man-made or natural, are part of life. But whenever tragedy strikes, we see hope in the form of humanitarian efforts springing into action, as well as various fundraising initiatives to help mitigate the effects of the aftermath.
The Star, as a media organisation and a company, has been playing a role in spearheading fundraising campaigns for various causes since its inception in 1971.
Here’s a look at such efforts held over the decades:
1. Star Frontliners Initiative (2020)
In support of Malaysia’s dedicated frontliners in the ongoing battle against Covid-19, SMG and Star Foundation established the Star Frontliners Initiative in March 2020. To kickstart the initiative, Star Foundation contributed RM1mil to the fund, at the same time rallying the nation to raise more for the purchase of much-needed medical supplies for hospitals and med ....

Kuala Lumpur , Pulau Pinang , Sungai Buloh , Malaysia General , Indonesia General , Kota Kinabalu , North Korea , Negeri Sembilan , North Koreans , David Owino Tolosaid , Petaling Jaya , Negri Sembilan , Abdullah Ahmad Badawi , Steven Tan , Kuldip Kaur , Shamala Ilonga , Raja Permaisuri Bainun , Victor Kho , Doris Lee , Zaharimah Abdul Kadir , Tabung Bantuan Bencana Negara , Choi Jin Su , Star Frontliners Initiative , Perak Health Department , International Federation Of Red Cross , Malaysian Red Crescent Society ,

The Star one of Malaysia's favourite brands


Commenting on the victory, Star Media Group chief business officer Lydia Wang said: “We are incredibly humbled to have been named one of Malaysia’s favourite brands. “The Star has won Gold in the Media Networks category and we would not have achieved this without the monumental trust and support from our readers. They truly are at the heart of all that we do.
CONSUMERS have voted for The Star as one of their favourite brands in the prestigious Putra Brand Awards (PBA) 2020.
This is the first time that it has won the Gold award in the Media Networks category since the inception of the PBA, a testament of the years of informing and inspiring through compelling and trusted content. ....

Lydia Wang , Star Media Group , Star Frontliners Initiative , Association Of Accredited Advertising Agents Malaysia , Media Networks , Malaysian Digital Association , Media Specialists Association , Malaysian Advertisers Association , Putra Brand Awards , Accredited Advertising Agents Malaysia , Most Valuable Brands , External Trade Development Corp , Advertising Amp Media , Corporate News , Favourite Brands , லிடியா வாங் , நட்சத்திரம் மீடியா குழு , மீடியா நெட்வொர்க்குகள் , மலேசியன் டிஜிட்டல் சங்கம் , மீடியா வல்லுநர்கள் சங்கம் , புத்திர பிராண்ட் விருதுகள் , பெரும்பாலானவை மதிப்புமிக்கது பிராண்டுகள் , வெளிப்புறம் வர்த்தகம் வளர்ச்சி கார்ப் , பெருநிறுவன செய்தி , பிடித்தது பிராண்டுகள் ,

The Star wins Gold in Putra Brand Awards in media networks category


PETALING JAYA: Consumers have voted for The Star as one of their favourite brands in the prestigious Putra Brand Awards (PBA) 2020.
This is the first time that it has won the Gold award in the Media Networks category since the inception of PBA, a testament of the years of informing and inspiring through compelling and trusted content.
The publication has over the years been winning an award in the media category when the awards were first introduced in 2010. This is the 11th year for the PBA, also known as the “People’s Choice Awards”.
In 2020, accessibility was key and The Star made the conscious effort to ensure that pertinent content surrounding the latest update on the Covid-19 pandemic did not lie behind a paywall but was instead accessible by all. ....

Malaysia General , Lydia Wang , Star Media Group , Star Frontliners Initiative , Association Of Accredited Advertising Agents Malaysia , Media Networks , Malaysian Digital Association , Media Specialists Association , Malaysian Advertisers Association , Putra Brand Awards , Accredited Advertising Agents Malaysia , Most Valuable Brands , External Trade Development Corp , Advertising Amp Media , The Star , Gold Award , Pertinent Content , Covid 19 , மலேசியா ஜநரல் , லிடியா வாங் , நட்சத்திரம் மீடியா குழு , மீடியா நெட்வொர்க்குகள் , மலேசியன் டிஜிட்டல் சங்கம் , மீடியா வல்லுநர்கள் சங்கம் , புத்திர பிராண்ட் விருதுகள் , பெரும்பாலானவை மதிப்புமிக்கது பிராண்டுகள் ,