Vision of Hamlin, Jordan comes into focus with win at Kansas
Michael Jordan and Denny Hamlin founded 23XI Racing with a vision that extended far beyond the race track. The Hall of Fame basketball player and the three-time Daytona 500 champion looked around the sport a couple of years ago and realized that it needed to get younger and much more inclusive. It needed to expand its talent pool in the race shop along with the fanbase in the stands if it wanted to resume its once-rapid growth.
Source: newstribune.com
