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As these brands seek to establish themselves they constantly grapple with the question of customer acquisition vs profit margins. Industry experts weigh in.
Industry stalwarts explain challenges and cost-effective marketing methods.
Industry experts examine challenges in staying atop emerging markets and the pace first movers must maintain for relevance.
Startup brands navigate complexities, balancing online and offline strategies, as experts discuss future trends and challenges.
Startups: While many art passionate founders have roped in local artisans, others have collaborated with the government’s tribal, cottage and tourism department to up skill locally made products.