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May 6 2021, 10:40 am | BY Ricki Green | 34 Comments The next phase of Tourism Australia’s Holiday Here This Year campaign via M&C Saatchi Sydney has launched today, with ambassadors Hamish Blake and Zoe-Foster Blake showcasing some of Australia’s most epic holiday experiences.   The new $9 million Epic Holidays campaign urges Australians to travel further, book a longer stay, and enjoy the benefits of a bigger domestic holiday. Federal Minister for Trade, Tourism and Investment, Dan Tehan, said that now is the perfect time for Australians who have been holding out for a holiday, t...

Creative 115 Add to collection The new $9 million Epic Holidays campaign urges Australians to travel further, book a longer stay, and enjoy the benefits of a bigger domestic holiday The next phase of Tourism Australia’s Holiday Here This Year campaign via M&C Saatchi Sydney has launched today, with ambassadors Hamish Blake and Zoe-Foster Blake showcasing some of Australia’s most epic holiday experiences. Federal Minister for Trade, Tourism and Investment, Dan Tehan, said that now is the perfect time for Australians who have been holding out for a holiday, to take an epic one: “This new...

May 6, 2021 9:58 Tourism Australia is rolling out the next phase of it of its Holiday Here This Year domestic campaign featuring Hamish Blake and Zoe Foster-Blake, calling on Aussies to “go big” by booking an “epic holiday”. The new $9 million Epic Holidays campaign seeks to stimulate demand for the “epic experiences” on offer in Australia available when booking a longer domestic holiday.   Trips of five nights or more contributed over $20 billon to the Australian economy in 2020, and over $30 billion in 2019. However, of the 29.4 million  holiday trips that Aussies took in 202...