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Susan Coghill on destination marketing: "It's all about the power of screens — particularly in tourism"

Susan Coghill, CMO of Tourism Australia, has said that the next 12 months of destination marketing will be dominated by video.

China , Australia , Australian , Rose-byrne , Susan-coghill , Tourism-australia , Travel-weekly ,

Susan Coghill: "Still A Fan Of Linear" But Channel Is Limited In Modern World

Susan Coghill: "Still A Fan Of Linear" But Channel Is Limited In Modern World
bandt.com.au - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from bandt.com.au Daily Mail and Mail on Sunday newspapers.

Australia , China , Australian , Rose-byrne , Pepsico-vandita-pandey , Susan-coghill , Tourism-australia , Vandita-pandey , Accenture-song , Will-arnett ,

The Marketing Academy Australia reveals the 30 Scholars for the 2024 Scholarship Program

The Marketing Academy Australia reveals the 30 Scholars for the 2024 Scholarship Program
campaignbrief.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from campaignbrief.com Daily Mail and Mail on Sunday newspapers.

Australia , Mark-richardson , Martin-brown , Mark-coad , Naysla-edwards , Anubha-sahasrabuddhe , Eric-thomson , Susan-coghill , Jo-boundy , Sweta-mehra , Peter-horgan , Omnicom-media-group

Why Are Brands Looking To America For Marketing Bosses?

Why Are Brands Looking To America For Marketing Bosses?
bandt.com.au - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from bandt.com.au Daily Mail and Mail on Sunday newspapers.

United-kingdom , Australia , Dallas , Texas , United-states , Mexico , Michigan , Aussie , American , America , Aussies , Australian

REVEALED: Australia's 20 Most Important CMOs In B&T's CMO Power List!

REVEALED: Australia's 20 Most Important CMOs In B&T's CMO Power List!
bandt.com.au - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from bandt.com.au Daily Mail and Mail on Sunday newspapers.

Australia , Mecca , Makkah , Saudi-arabia , Georgia , United-states , Anneliese-douglass , Anubha-sahasrabuddhe , Suzanne-stretton-brown , Jo-boundy , Suzana-ristevski , Amanda-mcvay

The Glue Society's Jonathan Kneebone on 2023 ~ The Year Susan Made Herself A Sandwich – Campaign Brief

By Jonathan Kneebone, founder, The Glue Society.

United-kingdom , France , Saint-laurent , Pays-de-la-loire , Australia , Carlton , Tasmania , London , City-of , Australian , French , British

Tourism Australia creative pitch down to three

News from the pitch is thin.

Australia , Sydney , New-south-wales , United-kingdom , Australian , Scott-morrison , Meta-steve-coll , Rose-byrne , Susan-coghill , Michael-west , David-droga , Morrison

Creative agency The Monkeys, part of Accenture Song partner with Sydney Opera House

Creative agency The Monkeys, part of Accenture Song partner with Sydney Opera House
theaustralian.com.au - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from theaustralian.com.au Daily Mail and Mail on Sunday newspapers.

Australia , Sydney , New-south-wales , United-kingdom , Australian , Graham-denholm-getty , Courtney-act , Damian-bennett-tim-minchin , Kira-puru , Nick-cave , Susan-coghill , Kate-racovolis

Global visitation continues to grow one year into 'Come and Say G'day' campaign via M&C Saatchi – Campaign Brief

Global visitation continues to grow one year into 'Come and Say G'day' campaign via M&C Saatchi – Campaign Brief
campaignbrief.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from campaignbrief.com Daily Mail and Mail on Sunday newspapers.

Chengdu , Sichuan , China , Australia , Beijing , New-york , United-states , Singapore , London , City-of , United-kingdom , Australian

Visitor stats up: Tourism Australia asked the world to Come and Say G'day, and they said okay!

To celebrate the milestone Brand Ambassador Ruby the kangaroo has hopped onto major billboards in New York, London, Singapore, Chengdu and Beijing with a warm and welcoming message for travellers.

Chengdu , Sichuan , China , London , City-of , United-kingdom , Australia , New-york , United-states , Singapore , Beijing , Australian