Tastes Great, Less Waste! Ruinart and Others Reduce Carbon Footprints
Champagne houses have earned a reputation for over-the-top gift packaging, wrapping their cuvées in everything from a Jean-Paul Gaultier red-leather corset and Paco Rabanne chain mail to Lady Gaga sculpture. But Ruinart Champagne recently announced a more minimalist though no less impressive approach: Its Second Skin, a new form of eco-packaging that replaces gift boxes for its 750ml non-vintage blanc de blancs and rosé bottlings. The distinctive wrapper is a 100 percent paper case molded to the shape of the bottle. It’s plastic-free, entirely recyclable and approximately nine times l...
Source: winespectator.com