Under Armour teams up with Emakina & Fluent Commerce to create a new e-commerce platform – PCR
Under Armour teams up with Emakina & Fluent Commerce to create a new e-commerce platform 6 days ago Global sports company Under Armour, distributed by Athlocity L.L.C across the Middle East, has over 30 brick and mortar stores in the region. In collaboration with Emakina, they will be expanding their consumer reach by adding an e-commerce platform to their sales channels Consumers across the region are some of the most connected and digitally aware in the world, therefore deploying an omni-channel retail ecosystem was a natural progression. “With e-commerce growth last year in MENA re...
Source: pcr-online.biz