Enterprise hits and misses - Retailers get omni-savvy, SaaS gets XaaSy, and Microsoft gets Nuance
Read later Summary: This week - are retailers finally getting an omni-handle on consumers? Microsoft gets Nuance(d), while SaaS gives way to XaaS. Return-to-work raises trust issues, I get salty about BizDevOps, and customers don't want your journey-mapping. Plus: your weekly whiffs. Lead story - Anyone who thinks they know exactly how consumers will behave in the next six months should have to turn in their 'retail guru' card not be taken seriously. We know this much: retailers better have the flex to adapt: to whatever channel (fickle) consumers want that week/day/hour/minute. Start with ...
Source: diginomica.com