Nielsen to Track Diversity of TV Shows' Casts, Viewers
Nielsen to Measure Onscreen Diversity on TV Shows Gracenote Inclusion Analytics will offer “unprecedented visibility into the gender, race, ethnicity and sexual orientation”Jennifer Maas | February 17, 2021 @ 6:00 AM Photo: CBS/NBC Nielsen is launching a new analytics measurement to track the diversity of the casts on TV shows, as well as the viewers watching those series, the ratings currency company said Wednesday. Called Gracenote Inclusion Analytics, the new solution will offer “unprecedented visibility into the gender, race, ethnicity and sexual orientation of talent appearing...