Media Briefing: Publishers' and platforms' businesses settle into the new normal
The shift from traditional to digital continues to be somewhat slower and more painful for media conglomerates with a foothold in linear TV.
Source: digiday.com
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Top News In Stuff Media Today - Breaking & Trending Today
IHeartMedia to buy Triton Digital for $230 million in podcast push
By Reuters Staff 2 Min Read (Reuters) - IHeartMedia Inc said on Wednesday it would buy E.W. Scripps Co’s Triton Digital for $230 million, giving the U.S. radio company access to audio advertising technology as it focuses on its podcast business. The San Antonio, Texas-based company has been investing in its podcast platform as it grapples with competition from Apple Inc and Spotify Technology SA. It bought podcast analytics provider Voxnest in October last year and earlier acquired Stuff Media LLC, owner of the “Stuff you should know” program that is deemed the first podcast ever to rea...
Source: reuters.com
IHeartMedia to buy Triton Digital from E.W. Scripps: WSJ
By Reuters Staff 2 Min Read (Reuters) - IHeartMedia Inc said on Wednesday it would buy E.W. Scripps Co’s Triton Digital for $230 million, giving the U.S. radio company access to audio advertising technology as it focuses on its podcast business. The San Antonio, Texas-based company has been investing in its podcast platform as it grapples with competition from Apple Inc and Spotify Technology SA. It bought podcast analytics provider Voxnest in October last year and earlier acquired Stuff Media LLC, owner of the “Stuff you should know” program that is deemed the first podcast ever to rea...
Source: reuters.com